Mahindra & Mahindra successfully auctioned its all-new Thar SUV for a noble cause and ended up raising Rs. 1.11 crore through an online auction. The auction witnessed almost 5,500 registrations from nearly 550 locat...
The 149th edition of the Mahindra Great Escape, one of India’s most popular off-roading adventures, concluded successfully in South Goa with over 50 vehicles from the Mahindra stable maneuvering the challenging rout...
Mahindra & Mahindra Ltd. (M&M) felicitated the Rio Olympic stars, silver medalist shuttler P V Sindhu and bronze medalist wrestler Sakshi Malik with its legendary true blue 4X4 off-roader, the Thar. Both PV Sindhu a...
It was a ‘Thar Fest’ and the participants were simply ‘RocksThars’. All one could see were Mahindra Thar SUVs and their spirited drivers at the 'Thar Fest' and 'Club Challenge' organised by Mahindra Adventure in Goa...
The 120th edition of the Mahindra Great Escape, one of India’s most loved off-roading adventures, concluded on February 22, 2015 in Jaisalmer, Rajasthan with around 70 Mahindra SUVs manoeuvering the challenging rout...
Tvarra, a brand synonymous protective riding headgear for women and young adults, unveiled its latest Hyp3 Kids’ helmet range, at the new flagship store at Nexus Mall, Koramangala in the presence of T...
Apollo Tyres has introduced Apterra HT5, a premium highway terrain tyre designed specifically for the core SUV segment, where urban sophistication meets highway dominance.
Galaxy, a leading global brand of construction, earthmoving and material handling tyres, has entered the fast growing UTV/ATV segment with two flagship patterns - Hulk PSX and Everest PSX. The new ran...